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Intent-first GTM · signals scored continuously

Know who’s buying before they raise their hand.

Tell Recepto what you sell. Its agents watch the public web for buying moments and bring your reps the accounts worth calling this week, with the reason behind each one.

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  • First scored leads within 24 hours
  • 7-day refund on every plan

In use at

  • Payoneer
  • Mindtickle
  • Sprinto
  • Capillary
  • E2E Networks
  • Skuad
  • Scrut Automation
  • e6data
  • Quint
  • HirePro
  • SentiSum
  • OnGraph

01 / The market

Most of your market isn’t buying. The part that is, is talking.

At any moment only a sliver of accounts are in market, and most of them never fill in a form. They raise, hire, switch tools and ask peers for advice, in public. Recepto reads those moments and scores them, so your team works the accounts that are moving and leaves the rest alone.

  • Raised a Series B Crunchbase
  • Asked peers for alternatives Slack community
  • Hiring 3 SDRs Job boards
  • New CISO LinkedIn
Each dot is an account in a typical ICP. The blue ones showed public buying signals this week. ≈ 4% in market this week · Illustrative

02 / Inside both

One workspace, from the signal to the reply.

PlayList and WatchList run in the same workspace. This is what it does once a signal lands.

Plays01 / 06

Describe the buyer and the moment in a sentence. Recepto builds the play and watches for it around the clock.

03 / Customers

“Recepto helped us move from push sales to pull sales, and we all know that pull sales are 100X easier to close.”

Ann Stewart Zachwieja Sales Director, Intuist

Case study

Xtransmatrix

Read the story
$145K+
pipeline closed by Xtransmatrix in its first three months
4 weeks
or less to Xtransmatrix's first closed deal
“Recepto is ROI positive for me from the first month. I got a lead from Recepto within the first 15 days that converted.”
Vikas Uppal Founder, Xtransmatrix
  • “Recepto works with my existing stack and was the missing piece of our puzzle. Leads from Recepto seamlessly flow into my CRM now and all our SDRs are more effective.”
    Kesava Reddy Sales Leader, E2E Networks
  • “Onboarding Recepto was so quick. Since they don’t take any data from my systems or company, we did not need our infosec guys to get involved.”
    Mohita Nagpal Security Lead, Sprinto
  • “Recepto is the first intent platform that has worked for me. I tell about Recepto to everybody that I meet in my network.”
    Anshul Verma Business Development, OnGraph
  • “Recepto is a no-brainer decision for our company. Even if you don’t end up taking their plan, you should experience their product to understand how the future looks like today.”
    Deepak Subramanian Founder, Yourtribe
Platform Updated live

Signals read since January 1

956,421,673

3,120,000
public signals read every day
418,000
accounts scored this week
96%
of delivered decision makers with a verified email

04 / Two ways to watch

What each one gives you, side by side.

Product 1

PlayList

Finds in-market accounts across your whole addressable market.

Your whole market In-market, surfaced
Priced on
The plays you run, plus credits when an account surfaces
Plays
3, 10 or all 60+, by plan
Decision makers
Up to 3, 5 or 10 per lead
Starts at
$1,199 / quarter on Growth
PlayList plans & pricing

Product 2

WatchList

Goes deep on the accounts you name.

Accounts you name Latest signal
Priced on
The accounts you name
Signals
All 60+ signals on each account — source, play, and when found, refreshed daily
Decision makers
Signal receipts — source, play, and timestamp on every hit
Starts at
30 accounts, on a one-quarter commitment
WatchList plans & options

Both together

Accounts that keep firing signals in PlayList get promoted into WatchList — the wide net feeds the deep dive.

05 / How it works

From a public moment to a message with a reason.

01

A buying moment happens in public.

A funding round, a new CISO, three SDR roles posted, a thread asking for alternatives. Recepto watches LinkedIn, job boards, news, funding databases, Slack communities and Reddit around the clock.

Sources · 6 connectedRaw stream
  1. LinkedIn

    Thrilled to share I’ve started as Office Manager at Brindle Studio

    14:02:40
  2. Job board

    Kestrel Pay posted 3 SDR roles and a RevOps lead

    Signal · Hiring
  3. LinkedIn

    We’re hiring a product designer. DM me if interested

    14:02:34
  4. News

    Verrow Energy names a new chief financial officer

    14:02:32
  5. Slack community

    Sharing our onboarding doc template, feel free to copy it

    14:02:28
  6. r/sales

    Harrow Lending: “Apollo alternatives? Renewal is next month”

    Signal · Evaluating
  7. LinkedIn

    5 lessons from my first year as a founder (a thread)

    14:02:23
  8. News

    Mapleton Foods reports third-quarter revenue up 4%

    14:02:19
  9. LinkedIn

    Corvid Payments names a new VP of Sales

    Signal · New leader

3 of 1,284 moments matched your ICP in the last hour

02

It’s checked against your ICP and scored.

Every account gets a 0–100 intent score, a plain summary of why it matters now, and a link to the source. You see the receipt, not a black box.

Account · ICP checkScored · just now

Kestrel Pay

kestrelpay.com · Toronto, ON

ICP match

4/4

  • IndustryFintech
  • Headcount220
  • RegionNorth America
  • StackHubSpot

Intent score

94/ 100

Why now

Closed a $32M Series B last week and has since posted three SDR roles and its first RevOps lead. Outbound is being built right now, and HubSpot is already in the stack.

  • Sourcecrunchbase.com/organization/kestrel-pay
  • Sourcelinkedin.com/company/kestrel-pay/jobs

03

The right person hears from you while it’s still true.

Recepto names the decision makers, verifies their email and LinkedIn, drafts a first line that cites the signal, and sends it to Slack, HubSpot or your sequence.

Outreach · First touchSent

Kestrel Pay

kestrelpay.com · Fintech · 220 people

Intent 94

Decision makers

4 found

  • Priya R. · VP Sales

    Email LinkedIn

  • Owen M. · Head of Sales Development

    Email LinkedIn

  • Ritu S. · Chief Revenue Officer

    Email LinkedIn

  • Dana K. · Sales Operations Manager

    Email LinkedIn

Draft · first line

Email

To
Priya R. · priya.r@kestrelpay.com
Subject
Three new SDRs

Hi Priya, congrats on the Series B last week. When a team adds three SDRs this fast, the first thing that breaks is the list they work from. Worth a look at how other fintech sales teams keep theirs full?

Cites
Series B · crunchbase.com · 9d
3 SDR roles · linkedin.com · 4d

Send to

SlackHubSpotEmail sequence

Sent to #sales-signals · 2s

Illustrative data. Companies and people are fictional.

06 / Questions

What buyers ask us first.

All questions
How is Recepto different from other intent players in the market?

Recepto is built for revenue teams of B2B companies and only tracks 3rd party data and signals. Most other intent players track internal (1st party - website visitors, trials, etc.) or partner (2nd party) signals. Our core value comes from understanding "what to track" and "how" and "where" to track based on your business.

Recepto focuses on your active prospects who may not have heard about your solution but are grappling with problems you can solve for. We go very deep into solving this one problem and help you expand the funnel with leads that you would not have got otherwise. In that sense we are complimentary to other ways you generate your leads today.

Recepto is built on first principles from the grounds up; our founding team has a great mix of sales, marketing and AI experience. Once you see our product, you will know why is it unique and will be convinced that nothing like this exists in the world today that works so well that it feels like magic.

What is a Play?

Plays use your business triggers and signals to automatically find and contact prospects who have a problem that you solve for. Think of them as your tribal knowledge that is codified and scaled up so that your revenue teams can be more efficient

Is this cold outreach, or always based on intent?

Recepto is always Intent + ICP (Ideal customer profile) based. We act on live buying signals rather than broad cold lists.

Do you source data only from LinkedIn, or multiple sources?

We have 100+ sources from which we get our leads today. The number of sources are increasing on a consistent basis. We check across multiple source channels for each lead before bringing it into your account. Leads from Linkedin might be <10% of our total lead volume.

How genuine is the intent tracking at Recepto?

Intent tracking at Recepto is 100% genuine. A lead is only created when a suitable signal or trigger is found.

Is this a data dump or do we get actual contact details with context?

For any lead that is unlocked, you get context and enriched contacts of decision makers (whereever available. If the lead is sourced from a single public source, you would also get directs links to the source source.

Are signals at a prospect (person) or account level?

Both account and persona-level signals are tracked but the leads are typically created at a company level.

See this week’s buyers for what you sell.

Tell us what you sell. We’ll show you who is in market for it right now, and the signal behind each one.

Rather talk it through? Book a 15-minute demo