Question 1

How is Recepto different from other intent players in the market?

Accepted Answer

Recepto is built for revenue teams of B2B companies and only tracks 3rd party data and signals. Most other intent players track internal (1st party - website visitors, trials, etc.) or partner (2nd party) signals. Our core value comes from understanding "what to track" and "how" and "where" to track based on your business.

Recepto focuses on your active prospects who may not have heard about your solution but are grappling with problems you can solve for. We go very deep into solving this one problem and help you expand the funnel with leads that you would not have got otherwise. In that sense we are complimentary to other ways you generate your leads today.

Recepto is built on first principles from the grounds up; our founding team has a great mix of sales, marketing and AI experience. Once you see our product, you will know why is it unique and will be convinced that nothing like this exists in the world today that works so well that it feels like magic.

Question 2

What is a Play?

Accepted Answer

Plays use your business triggers and signals to automatically find and contact prospects who have a problem that you solve for. Think of them as your tribal knowledge that is codified and scaled up so that your revenue teams can be more efficient

Question 3

Is this cold outreach, or always based on intent?

Accepted Answer

Recepto is always Intent + ICP (Ideal customer profile) based. We act on live buying signals rather than broad cold lists.

Question 4

Do you source data only from LinkedIn, or multiple sources?

Accepted Answer

We have 100+ sources from which we get our leads today. The number of sources are increasing on a consistent basis. We check across multiple source channels for each lead before bringing it into your account. Leads from Linkedin might be <10% of our total lead volume.

Question 5

How genuine is the intent tracking at Recepto?

Accepted Answer

Intent tracking at Recepto is 100% genuine. A lead is only created when a suitable signal or trigger is found.

Question 6

Is this a data dump or do we get actual contact details with context?

Accepted Answer

For any lead that is unlocked, you get context and enriched contacts of decision makers (whereever available. If the lead is sourced from a single public source, you would also get directs links to the source source.

Question 7

Are signals at a prospect (person) or account level?

Accepted Answer

Both account and persona-level signals are tracked but the leads are typically created at a company level.

Question 8

How do you find names and contact details for leads?

Accepted Answer

We enrich from public sources, validate, and attach context to each contact. As far as enrichment is concerned, we might be just like any other enrichment site.

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